Big Plans to expand their footprint - Sneaker Laundry cashes in on your dirty shoes

CLIENT: THE SNEAKER LAUNDRY

OUTLET: SUNRISE

Two young Melburnians who have joined forces over their shared love of sneakers and have become one the most renowned sneaker revivers - restoring more than 25,000 pairs of sneakers with some being worth in the thousands. DL COMMS client, The Sneaker Laundry, has cashed in on the lucrative sneaker industry and are now exporting cleaning kits to over 45 different countries.

With every scrub, paint, and polish, the Sneaker Kings at the Sneaker Laundry have been cleaning and saving dirty shoes from landfills. Their quirky success story caught the interest of Sunrise - click the link to see what Nat and Kochie thought of their idea.