Clients making news
Look what we’ve been doing lately.
CLIENT: FRASÉ SKIN
OUTLET: NEWS.COM.AU
Two Gold Coast tradies are taking skin cancer awareness into their own hands, launching a world-first skincare line for men on the tools to protect their mates from the sun.
DL COMMS clients Beau and Zac London — the tradies-turned-businessmen behind Frasé Skin — spoke with Monique Wright and Mark Beretta on Channel 7’s Weekend Sunrise about their new product...live from a Gold Coast construction site. Click the link to watch.
CLIENT: FRASÉ SKIN
OUTLET: NEWS.COM.AU
Tradies have been known to go shirtless while on the job in the hopes of getting a tan, but two brothers have designed a product to combat this dangerous mentality.
DL COMMS client Frasé Skin has introduced its new Sun Gear’d SPF50 Face Moisturiser — a specially formulated sunscreen which features patented Solar-D technology to let your body produce vitamin D while staying protected from the sun— and brothers Zac and Beau London spoke with Eleanor Katelaris from news.com.au about how their product is turning the tide for male skincare. Click the link to read more.
CLIENT: MANDY SACHER
OUTLET: WEEKEND TODAY, SUNRISE, NEWS.COM.AU, HERALD SUN, NEW ZEALAND HERALD
It is a staple at almost every Aussie kid’s birthday party: that soft white bread, slathered with butter and sprinkled with a rainbow of sweet, sweet goodness - but there is a dark side to fairy bread and parents are being urged to rethink the beloved hundreds and thousands.
DL COMMS client Mandy Sacher’s opinion piece published by news.com.au went viral – then appearing on Weekend Today, The Project and Sunrise, and her story being syndicated to the Herald Sun and even The New Zealand Herald. Click the links to learn why you should think twice before making fairy bread.
CLIENT: SCREENCOACH
OUTLET: WEEKEND TODAY
It’s one of the most talked about topics in Australia - and the world - right now: keeping kids safe online. But with governments dragging their feet on reforms and social media giants seemingly refusing to take any responsibility, parents are growing more frustrated by the day. Now, a world - first app is putting the power back in the hands of families.
Clint Stanaway and Sophie Walsh from Weekend Today spoke with DL COMMS clients Steph and Peter Kakris about how their child’s screen-time addiction led to the development of a world-first innovation. Click the link to read more.
CLIENT: CHAPEL STREET PRECINCT ASSOCIATION
OUTLET: 7 NEWS, 9 NEWS, 10 NEWS FIRST, CONCRETE PLAYGROUND, TIMEOUT, BEAT, SECRET MELBOURNE
The Chapel Street Festival will make its long-awaited comeback after more than two decades on ice. Its grand return, set for 23 February 2025, is expected to bring 100,000 people to the iconic strip to celebrate all things fashion, food, live music and much more.
Chapel Street Precinct Association was featured across Channels 7, 9, and 10 news, as well as Concrete Playground, TimeOut, Beat and Secret Melbourne online sites, for the launch of the festival, with General Manager Matt Lanigan and singer Bonnie Anderson chatting to the media about how the traffic-stopping performance was just a teaser of what's to come. Click the links to find out more.
CLIENT: PRONTO PILATES
OUTLET: BUSINESS NEWS AUSTRALIA
Pronto Pilates, a Perth-based company that operates a virtual trainer network of Reformer Pilates studios nationally, has raised $1.64 million through an equity crowdfunding campaign that is among the largest undertaken in Australia this year. The crowdfund, via the OnMarket platform, attracted 488 new investors who have backed the business model of “teacher-less” Reformer Pilates classes that are run in-studio via qualified instructors on screen.
Co-founder Steve Anson spoke with Justin Fris from Business News Australia about Pronto’s incredibly successful equity raise and how it will accelerate the business’ future growth. Click the link to read more.
CLIENT: MANDY SACHER
OUTLET: THE PROJECT
It can feel like an uphill battle – parents trying to convince their kids to eat healthily – as fast food restaurants and confectionary companies use every trick in the book to sell their products. Now there's a push to even the playing field.
DL COMMS talent and leading paediatric nutritionist Mandy Sacher made a guest appearance on The Project to weigh in on the debate against manufacturers marketing their unhealthy food products towards children. Click the link to watch the full segment.
CLIENT: acta®
OUTLET: AFR
An online platform that fashions itself as the future marketplace and booking platform for top Aussie talent has drawn backing from a raft of entertainment industry bigwigs as it rounds the final week of its crowd fundraising round. Joining acta’s cap table are music industry veteran and former head of A&R Warner Music Michael Parisi who has managed names like Tina Arena and Xavier Rudd; The Veronicas manager Alex Smith and Casey Donovan manager Karen Lee Goody.
DL COMMS client acta was featured in AFR as more industry giants champion the platform with $1.5 million in backing. Click the link to find out more.
CLIENT: OLD YOUNG’S DISTILLERY
OUTLETS: 7 NEWS, NEWS.COM.AU, THE WEST AUSTRALIAN, 6PR, PERTHNOW, TRAVEL WEEKLY, BUSINESS NEWS, DRINKS TRADE & PERTH IS OK!
Old Young’s, the small West Australian distillery that captured two of the world’s most coveted gin awards in 2023, is about to get VERY big with the grand unveiling of its 'Cathedral of Gin'. Set to be a world-class tourism magnet, this architectural marvel in the Swan Valley aims to catapult WA into the global spotlight, rivalling South Australia’s d’Arenberg Cube. Since 2016, founder James Young has taken Old Young’s from a humble 36m2 tin shed to an international sensation, crafting what is now recognised as some of the world’s best gin.
Since James Young announced the plans for Old Young's 'Cathedral of Gin' yesterday, news has spread like wildfire, appearing across 7 News, news .com.au, the West Australian, Perth Now, 6PR, Perth is OK!, Travel Weekly, Business News, and Drinks Trade. Click the links to find out more.
CLIENT: PRONTO PILATES
OUTLET: THE GUARDIAN
With 15 branches across Australia and plans to open 1000 studios by 2028, Pronto Pilates is taking over the country. Pronto prides itself on being teacher-less: instead of following a human instructor, members swipe in for a 45-minute virtual session featuring pre-recorded demonstrations by a digital teacher.
DL COMMS client Pronto Pilates featured in The Guardian after culture producer Michael Sun attended one of its three Sydney branches, where the on-trend exercise is offered at a fraction of the usual cost. Click the link to read more about Michael’s experience.
