Pop culture icon Threadheads capital raise cracks $2m with record expressions of interest

CLIENT: THREADHEADS

OUTLET: BUSINESS NEWS AUSTRALIA & SMART COMPANY

After setting the record for the highest ‘expressions of interests’ in Australian history, pop culture t-shirt business, Threadheads, finished its raise last night with more than $2.2 million after its two-week campaign on the crowdfunding platform, Birchal. The company’s exponential growth since its launch four years ago attracted 2,544 investors, which is the second highest number of investors for a crowdfunding raise in Australian history. The company will now expand its business to the USA.

Read the Business News Australia and Smart Company features to see how DL COMMS clients, Marcus Siegel and Ace Reunis of Threadheads, managed to hit this crowdfunding feat.