Cleaning up and Cashing in on the Sneaker Industry

CLIENT: THE SNEAKER LAUNDRY

OUTLET: 7 NEWS

It’s a dirty job that’s made Eugene Cheng a millionaire. After throwing in his job as a young lawyer, Eugene has ditched his shirt and tie and cashed in on the lucrative sneaker trade. Eugene’s business, The Sneaker Laundry, has been busy cleaning up and cashing in on the sneaker industry meanwhile saving thousands of shoes from landfills.

With no real competitors in Australia, there’s no wonder the media is loving The Sneaker Laundry’s quirky story. So much so, 7 News Melbourne covered the story and it was syndicated to Brisbane, Adelaide, and Perth. Click the link below to check it out.