Mr Yum gears up for QR code ‘land grab’

CLIENT: MR. YUM

OUTLET: SYDNEY MORNING HERALD | SMART COMPANY | 3AW AFTERNOONS WITH DEE DEE

Our client Mr. Yum made a big announcement today - it recently banked $11 million dollars in post-seed investment.

The investment was led by Brisbane venture firm TEN13, with AirTree taking the other major position. Heavy hitters from the tech, hospitality and entertainment industry also participated in the round, including US based Australian NBA-star Patty Mills of the San Antonio Spurs, internationally acclaimed electronic dance artists Rüfüs Du Sol and Shark Tank’s Andrew Banks.

Hospitality venues that use Mr. Yum's QR code ordering services have seen a 20-40% increase in customer spending and the company itself has seen business increase twenty seven times more than usual.

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