CLIENT: 99TH MONKEY
OUTLET: THE AUSTRALIAN, NEWS CORP
The Peanut Butter Baron behind cult favourite brand, 99th Monkey, has teamed up with Australia’s Queen of Hot Sauce to create a limited edition ‘Sh*t the Bed’ Peanut Butter. The spicy new peanut butter coincides with the start of 99th Monkey’s equity crowdfunding raise with Birchal, which has so far seen $475,800 investors in the private round.
This once in a lifetime collaboration has created some buzz in the press as it was published in The Australian, and syndicated across the News Corp network. Click the link below to read all about how to grab your hands on some limited edition ‘Sh*t the Bed’ peanut butter.