Drew Lambert July 1, 2020 Chapel Street businesses are running a campaign targeting millennials who aren't getting the social distancing message Drew Lambert July 1, 2020 CLIENT: CHAPEL STREET PRECINCT OUTLET: CHANNEL SEVEN NEWS MELBOURNE Following a dangerous spike in COVID-19 cases across Melbourne that are being linked to Millennials refusing or failing to heed social distancing protocols, Australia’s largest retail, lifestyle and entertainment precinct, Chapel Street, has launched a targeted campaign that uses humour to educate its community about safe shopping and remind them of social distancing protocols. WATCH HERE