CLIENT: DRIVE-IN ENTERTAINMENT
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Drive-In Entertainment showcased how COVID-Safe live performances work with a free concert for Sydneysiders in Tempe. Casey Donovan performed the headlining act to over 40 cars, with up & coming artist Cass Hopetoun as the support act.
The performance was a huge success, with support from local councils and the police, Drive in Entertainment is looking to be the premier COVID-Safe entertainment in the years to come.
In its simplest form, the concept is a drive in theatre – where patrons enjoy shows from the comfort and safety of their own car with audio being broadcasted by an FM radio signal to your car’s surround-sound speakers, which will sync with the sound stage. The intimacy we all look for in live performances is still present but with a modern day twist of being live-streamed to the cars via Zoom, allowing the audience to interact with artists and vis-versa in real time. And the rapture of applause can be made bigger with car horns going off and wind screen wipers swaying in unison.