CLIENT: POSTURE360
OUTLET: ANTHILL
A smart t-shirt that collects posture data and alerts the wearer when they are not sitting correctly could help Australian employers monitor their workers with innovative wearables technology that also helps correct posture and reduce the billions lost each year in productivity as a result of back pain issues.
“Australia has an out of control back pain problem that is costing employers billions, ruining the lives of employees, and is only set to get worse with our mobile phone addictions,” says CEO & Founder William Choi of Australian company Posture360.